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The above motion graphics originated as Still images to promote a given drink recipe.
I then was asked to introduce motion to add interest and make them more fun.
The examples below are from a quarterly campaign and are meant to illustrate that you can order each drink in multiple ways
(hot, iced, and blended)
In both cases any drink imagery is real photography while everything else is CGI Modeled and rendered in Cinema 4D
specific use Motion Graphics
Motion Graphics serve a myriad of purposes across various industries. They are designed to inform, unveil new announcements, establish brand identity, drive promotional campaigns, and occasionally simply for entertainment and creativity.